
Mark Helfen, President of Marketfire Strategies, Inc., has over 15 years of experience in marketing sophisticated software and systems. His background includes broad range of expertise in both marketing and technology. Both his educational background and experience allow a unique ability to "connect" products based on complex technology with a competitive market.
His prior experience includes positions as Vice President of Marketing, Director of Product Marketing, and Director of Corporate Communications at Pyramid Technology Corporation, Group Product Manager for UNIX Software Product Marketing at Convergent Technologies, and Customer Support Manager at Cincom Systems.
In addition to his marketing consultancy, Mr. Helfen has been a working journalist for a daily paper. The resulting experience has honed his interview, research, and writing skills, allowing him to get quickly up to speed in new technology areas, and to zero in on the key issues.
Mr. Helfen holds an M.S. in Computer Science, and a B.S. in Engineering from The University of California at Los Angeles, where he graduated as a Departmental Scholar, cumlaude.
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